Table 1Transition record

commercial directortodepartment store manager

A commercial director already meets 25% of what the department store manager role asks for. The move turns on 13 required skills not yet in the profile.

From commercial director

25%

Overlap1

To department store manager

6 Skills carried over

13 Required, not held

72.5 Difficulty2

Career overlap Distant match

25%

Learning distance Substantial retraining

72.5/ 100

adjacentmoderatesubstantialcareer change

1 Share of the department store manager role’s weighted skill requirement already met by the commercial director profile. Required skills count in full, supplementary skills at 0.35. Directional: the figure for the reverse move differs. 2 Combines what is missing with how specialised it is, so a gap of general skills scores easier than the same number of narrow ones.

Why

Why this move works

A department store manager role treats 5 of its required skills as things a commercial director already does. These are the ones it depends on most.

build business relationships
implement marketing strategies
manage staff
product comprehension
train employees

What stands in the way is 13 required skills the profile does not yet cover. Table 3 groups them; Table 4 says which to take first.

Table 2

Table 2 · What you already bring

Of the 6 skills that carry over, these are the ones fewest other occupations ask for. A department store manager role needs them, and most people applying for one will not have them already. This is the part of a commercial director background worth leading with.

Skill the target role also needs Area

already held implement marketing strategies communication, collaboration and creativity
already held product comprehension business, administration and law
already held build business relationships communication, collaboration and creativity
already held recruit employees management skills
already held train employees communication, collaboration and creativity
already held manage staff management skills

All 6 carried skills, including the 5 the department store manager role treats as required.

Table 3

Table 3 · What you would need to learn

The 22 missing skills fall into 9 areas of the ESCO skill hierarchy, numbered below in the order worth working in: the areas carrying the most required skills come first, and inside each one the required skills sit above the supplementary ones.

Skill to acquire Tier

01 management skills 4 required, 3 supplementary

required, not held manage budgets required
required, not held perform multiple tasks at the same time required
required, not held plan marketing campaigns required
required, not held plan marketing strategy required

optional, not held define brand identity optional
optional, not held evaluate employees optional
optional, not held supervise brand management optional

02 communication, collaboration and creativity 4 required, 1 supplementary

required, not held implement sales strategies required
required, not held manage the store image required
required, not held set sales promotions required
required, not held create solutions to problems required

optional, not held coach team on visual merchandising optional

03 business, administration and law 1 required, 2 supplementary

required, not held company policies required

optional, not held characteristics of services optional
optional, not held employment law optional

04 information skills 1 required, 1 supplementary

required, not held monitor proper product handling required

optional, not held set up pricing strategies optional

05 assisting and caring 1 required

required, not held provide customer follow-up services required

06 handling and moving 1 required

required, not held monitor shelves loading required

3 further areas in the appendix

Table 4

Table 4 · Where to start

The 3 entries a department store manager role is least likely to hire without. The ordering is computed from the skill data, not from what pays.

Each entry opens a course search for that skill. Career Overlap earns nothing from these links.

Appendix

Appendix · The rest of the record

All 6 skills that carry over

Skill Type

already held build business relationships skill
already held implement marketing strategies skill
already held manage staff skill
already held product comprehension knowledge
already held train employees skill
already held recruit employees skill

The 3 learning areas not shown above

Skill to acquire Tier

07 working with computers 1 required

required, not held have computer literacy required

08 engineering, manufacturing and construction 1 supplementary

optional, not held characteristics of products optional

09 services 1 supplementary

optional, not held health, safety and hygiene legislation optional

9 supplementary skills, helpful but not required

Skill to acquire Tier

optional, not held characteristics of products optional
optional, not held characteristics of services optional
optional, not held coach team on visual merchandising optional
optional, not held set up pricing strategies optional
optional, not held define brand identity optional
optional, not held employment law optional
optional, not held evaluate employees optional
optional, not held health, safety and hygiene legislation optional
optional, not held supervise brand management optional

26 held skills the department store manager role does not ask for

Skill Type

not needed by the target role achieve sales targets skill
not needed by the target role align efforts towards business development skill
not needed by the target role analyse consumer buying trends skill
not needed by the target role commercial law knowledge
not needed by the target role communicate with customer service department skill
not needed by the target role customer relationship management knowledge
not needed by the target role customer service knowledge
not needed by the target role deliver a sales pitch skill
not needed by the target role develop professional network skill
not needed by the target role e-commerce systems knowledge
not needed by the target role fix meetings skill
not needed by the target role integrate new products in manufacturing skill
not needed by the target role international business knowledge
not needed by the target role manage contracts skill
not needed by the target role manage sales channels skill
not needed by the target role manage sales teams skill
not needed by the target role manage tender processes skill
not needed by the target role manage yield skill
not needed by the target role market pricing knowledge
not needed by the target role perform market research skill
not needed by the target role prepare cost-plus pricing models skill
not needed by the target role pricing strategies knowledge
not needed by the target role project management knowledge
not needed by the target role risk management knowledge
not needed by the target role use analytics for commercial purposes skill
not needed by the target role use theoretical marketing models skill

5 gaps that are knowledge rather than practice

Knowledge gaps usually close through study. Practical skill gaps usually need something you can point at.

Skill to acquire Tier

required, not held company policies required
optional, not held characteristics of products optional
optional, not held characteristics of services optional
optional, not held employment law optional
optional, not held health, safety and hygiene legislation optional

Index

Other moves recorded from commercial director

Full index of moves from commercial director

Note

How this record was compiled

Both occupations are taken from ESCO, which lists the skills and knowledge each occupation is expected to have and marks every one required or optional. Nothing here is a prediction about hiring, and nothing here knows that a particular employer wants a particular certificate. Treat Table 3 as a starting point for your own research rather than a syllabus. The full method states what these figures can and cannot tell you.