Career Overlap Transition record Edition 1 · ESCO v1.2.1
Table 1Transition record

web content managertoinstructional designer

A web content manager already meets 44% of what the instructional designer role asks for. The move turns on 18 required skills not yet in the profile.

From web content manager
44%
Overlap1
To instructional designer
22 Skills carried over
18 Required, not held
67 Difficulty2
Career overlap Partial match

44%

Learning distance Substantial retraining

67/ 100

1 Share of the instructional designer role’s weighted skill requirement already met by the web content manager profile. Required skills count in full, supplementary skills at 0.35. Directional: the figure for the reverse move differs. 2 Combines what is missing with how specialised it is, so a gap of general skills scores easier than the same number of narrow ones.

Why

Why this move works

A instructional designer role treats 18 of its required skills as things a web content manager already does. These are the ones it depends on most.

  • apply tools for content development
  • authoring software
  • cognitive psychology
  • compile content
  • conduct content quality assurance
  • content development processes

What stands in the way is 18 required skills the profile does not yet cover. Table 3 groups them; Table 4 says which to take first.

Table 2

Table 2 · What you already bring

Of the 22 skills that carry over, these are the ones fewest other occupations ask for. A instructional designer role needs them, and most people applying for one will not have them already. This is the part of a web content manager background worth leading with.

Skill the target role also needs Area
  • already held translate requirement concepts into content working with computers
  • already held apply tools for content development working with computers
  • already held publishing strategy arts and humanities
  • already held authoring software information and communication technologies (icts)
  • already held compile content information skills
  • already held conduct content quality assurance working with computers

All 22 carried skills, including the 18 the instructional designer role treats as required.

Table 3

Table 3 · What you would need to learn

The 37 missing skills fall into 7 areas of the ESCO skill hierarchy, numbered below in the order worth working in: the areas carrying the most required skills come first, and inside each one the required skills sit above the supplementary ones.

Skill to acquire Tier
01 communication, collaboration and creativity 8 required, 3 supplementary
  • required, not held apply ICT terminology required
  • required, not held conduct educational activities required
  • required, not held create script for artistic production required
  • required, not held teach writing required
  • required, not held apply teaching strategies required
  • required, not held design web-based courses required
  • required, not held develop digital educational materials required
  • required, not held use different communication channels required
  • optional, not held build business relationships optional
  • optional, not held develop creative ideas optional
  • optional, not held give live presentation optional
02 information and communication technologies (icts) 2 required, 13 supplementary
  • required, not held standards for web-based e-learning required
  • required, not held task algorithmisation required
  • optional, not held Absorb (learning management systems) optional
  • optional, not held Brightspace (learning management systems) optional
  • optional, not held Canvas (learning management systems) optional
  • optional, not held Edmodo optional
  • optional, not held Engrade optional
  • optional, not held Grovo optional
  • optional, not held LAMS optional
  • optional, not held Litmos optional
  • optional, not held Moodle optional
  • optional, not held Sakai optional
  • optional, not held Schoology optional
  • optional, not held Taleo optional
  • optional, not held WizIQ optional
03 information skills 2 required, 1 supplementary
  • required, not held identify ICT user needs required
  • required, not held structure information required
  • optional, not held keep up-to-date with training subjects optional
04 management skills 2 required, 1 supplementary
  • required, not held create SCORM packages required
  • required, not held identify training needs required
  • optional, not held perform project management optional
05 education 2 required
  • required, not held instructional design models required
  • required, not held instructional strategies required
06 working with computers 1 required, 1 supplementary
  • required, not held use scripting programming required
  • optional, not held perform ICT troubleshooting optional

1 further area in the appendix

Table 4

Table 4 · Where to start

The 3 entries a instructional designer role is least likely to hire without. The ordering is computed from the skill data, not from what pays.

Each entry opens a course search for that skill. Career Overlap earns nothing from these links.

Appendix

Appendix · The rest of the record

All 22 skills that carry over
Skill Type
  • already held apply tools for content development skill
  • already held authoring software knowledge
  • already held cognitive psychology knowledge
  • already held compile content skill
  • already held conduct content quality assurance skill
  • already held content development processes knowledge
  • already held develop digital content skill
  • already held identify customer requirements skill
  • already held manage content development projects skill
  • already held manage content metadata skill
  • already held proofread text skill
  • already held provide multimedia content skill
  • already held provide written content skill
  • already held publishing strategy knowledge
  • already held translate requirement concepts into content skill
  • already held translate requirements into visual design skill
  • already held use markup languages skill
  • already held web programming knowledge
  • already held AJAX knowledge
  • already held JavaScript knowledge
  • already held augmented reality knowledge
  • already held interactive media knowledge
The 1 learning area not shown above
Skill to acquire Tier
07 business, administration and law 1 required
  • required, not held learning management systems required
19 supplementary skills, helpful but not required
Skill to acquire Tier
  • optional, not held Absorb (learning management systems) optional
  • optional, not held Brightspace (learning management systems) optional
  • optional, not held Canvas (learning management systems) optional
  • optional, not held Edmodo optional
  • optional, not held Engrade optional
  • optional, not held Grovo optional
  • optional, not held LAMS optional
  • optional, not held Litmos optional
  • optional, not held Moodle optional
  • optional, not held Sakai optional
  • optional, not held Schoology optional
  • optional, not held Taleo optional
  • optional, not held WizIQ optional
  • optional, not held keep up-to-date with training subjects optional
  • optional, not held build business relationships optional
  • optional, not held develop creative ideas optional
  • optional, not held give live presentation optional
  • optional, not held perform ICT troubleshooting optional
  • optional, not held perform project management optional
32 held skills the instructional designer role does not ask for
Skill Type
  • not needed by the target role CSS knowledge
  • not needed by the target role JSSS knowledge
  • not needed by the target role LESS knowledge
  • not needed by the target role PHP knowledge
  • not needed by the target role Sass knowledge
  • not needed by the target role World Wide Web Consortium standards knowledge
  • not needed by the target role comply with legal regulations skill
  • not needed by the target role conduct search engine optimisation skill
  • not needed by the target role content marketing strategy knowledge
  • not needed by the target role create content title skill
  • not needed by the target role design digital call to action skill
  • not needed by the target role digital content creation skill
  • not needed by the target role ensure compliance with company regulations skill
  • not needed by the target role ensure compliance with legal requirements skill
  • not needed by the target role ensure proper document management skill
  • not needed by the target role identify legal requirements skill
  • not needed by the target role information structure knowledge
  • not needed by the target role integrate content into output media skill
  • not needed by the target role interpret technical texts skill
  • not needed by the target role keywords in digital content knowledge
  • not needed by the target role legal requirements of ICT products knowledge
  • not needed by the target role manage online content skill
  • not needed by the target role perform copywriting skill
  • not needed by the target role perform online data analysis skill
  • not needed by the target role provide guidelines for content development skill
  • not needed by the target role style sheet languages knowledge
  • not needed by the target role use content management system software skill
  • not needed by the target role use presentation software skill
  • not needed by the target role use spreadsheets software skill
  • not needed by the target role use word processing software skill
  • not needed by the target role utilise content types skill
  • not needed by the target role web based collaborative platforms knowledge
18 gaps that are knowledge rather than practice

Knowledge gaps usually close through study. Practical skill gaps usually need something you can point at.

Skill to acquire Tier
  • required, not held instructional design models required
  • required, not held instructional strategies required
  • required, not held standards for web-based e-learning required
  • required, not held learning management systems required
  • required, not held task algorithmisation required
  • optional, not held Absorb (learning management systems) optional
  • optional, not held Brightspace (learning management systems) optional
  • optional, not held Canvas (learning management systems) optional
  • optional, not held Edmodo optional
  • optional, not held Engrade optional
  • optional, not held Grovo optional
  • optional, not held LAMS optional
  • optional, not held Litmos optional
  • optional, not held Moodle optional
  • optional, not held Sakai optional
  • optional, not held Schoology optional
  • optional, not held Taleo optional
  • optional, not held WizIQ optional
Index
Note

How this record was compiled

Both occupations are taken from ESCO, which lists the skills and knowledge each occupation is expected to have and marks every one required or optional. Nothing here is a prediction about hiring, and nothing here knows that a particular employer wants a particular certificate. Treat Table 3 as a starting point for your own research rather than a syllabus. The full method states what these figures can and cannot tell you.