Where a search engine optimisation expert can go next
5 destinations recorded, ranked by how much of the target role a search engine optimisation expert already meets. The closer to the top of Table 1, the less there is to learn.
Search engine optimisation experts increase the ranking of a company's web pages with regard to target queries in a search engine. They create and launch SEO campaigns and identify areas of improvement. Search engine optimisation experts may conduct pay per click (PPC) campaigns.
- Highest coverage recorded
- 28%
- Destinations
- 5each with a full record
- Within reach
- 0difficulty under 55
- Skills on file
- 27required or supplementary
Table 2 · A bigger jump
Possible, but expect real retraining rather than a sideways step.
Look up another occupation
search engine optimisation expert is filed under Professionals, ISCO major group 2. The full index lists all ten groups.
How these figures were compiled
Coverage is the share of the target role’s weighted skill requirement a search engine optimisation expert already meets, counting required skills in full and supplementary ones at 0.35. It is directional: the figure for the reverse move differs. Every entry above opens the full comparison for that move: what carries over, what is missing, and where to start. The full method.